Post by akabborakabbor on Feb 28, 2024 7:46:11 GMT 1
Why is it so important to use LinkedIn in 2019 for a company, for corporate employees or, simply, for a professional? In the B2B market this tool has not yet been absorbed in its most integral way because, as we know, in Italy things are done very slowly compared to other parts of the world. Sales navigator: The best tool for social selling What do the new tools of the social network most used by professionals allow you to do? Meanwhile, it must be said that LinkedIn has gone from 50 to 450 million user profiles in the space of about ten years . And in recent times, Sales Navigator is starting to take hold : an interesting tool for those who need to profile and start interacting with new possible contacts for their business. This is defined, in technical jargon, as " Social Selling ".
It is the process of researching and interacting with prospects, sharing information, data, updates and speaking directly with them. The Corporate Vision magazine, two years ago, clearly specified that 76% of buyers purchase only after seeing data, reports or presentations . The three fundamental pillars of Social Selling , especially on LinkedIn, are these: identifying the users to address; ask questions Chinese Student Phone Number List or share information and give them attention to then, as a third step, establish trust offline. You may also be interested in: " Marketing tools to increase turnover: Linkedin InMail " shutterstock_242365279 So how do you identify the right users? Sales Navigator allows you to filter the relevant buyer personas very well . Filters such as seniority, company sector, professional relationship, qualification, function, type of company and inclusion in professional groups can also be added to the main parameters.
Thanks to this very powerful tool, LinkedIn allows you to see, in the created list of target users, who has changed jobs in the last 90 days, who has published on LinkedIn and who has shared experiences with our profile, always within the last three months . A nice way to understand who is similar to our business and our interests. Thanks to Sales Navigator it is possible to set up a strategy to comment, advise, share and exploit all the possible information of our target contacts and start establishing relationships with them.
It is the process of researching and interacting with prospects, sharing information, data, updates and speaking directly with them. The Corporate Vision magazine, two years ago, clearly specified that 76% of buyers purchase only after seeing data, reports or presentations . The three fundamental pillars of Social Selling , especially on LinkedIn, are these: identifying the users to address; ask questions Chinese Student Phone Number List or share information and give them attention to then, as a third step, establish trust offline. You may also be interested in: " Marketing tools to increase turnover: Linkedin InMail " shutterstock_242365279 So how do you identify the right users? Sales Navigator allows you to filter the relevant buyer personas very well . Filters such as seniority, company sector, professional relationship, qualification, function, type of company and inclusion in professional groups can also be added to the main parameters.
Thanks to this very powerful tool, LinkedIn allows you to see, in the created list of target users, who has changed jobs in the last 90 days, who has published on LinkedIn and who has shared experiences with our profile, always within the last three months . A nice way to understand who is similar to our business and our interests. Thanks to Sales Navigator it is possible to set up a strategy to comment, advise, share and exploit all the possible information of our target contacts and start establishing relationships with them.